Lateral Nodes:

Child Nodes:

Streaming

Meta

To do

• organize and restructure notes from anti-trust papers, reports, etc.
• quantify Google take rates from UK CMA appendix item
• compare and contrast auction dynamics (FB Vickrey vs GOOG, etc.)
• decide on possibly reframing this page as "Attention Economy"
• import "Digital Ad" folder from Dropbox
• restructure existing notes → Industry Dynamics model + threat possible new paradigms (Skynet's concept of "recursive content monetization")
• find better way to store & organize pictures in "Digital Ad snippets"

Unorg'd Core Dump

• from old Substack draft
• notes on UK CMA Appendix R - Fees in the Adtech stack